Friday, January 9, 2009

The benefits of google sitemap

Google Sitemaps enables Webmasters to Directly Alert Google to Changes and Additions on a Website. Telling search engines about new pages or new websites use to be what the submission process was all about.

Google has for a long time depended on external links from pages they already know about in order to find new websites. For webmasters and blogger Google Sitemaps is the most important development since RSS or Blog and Ping, to hit the Internet. Using RSS and Blog and Ping enabled webmasters to alert the search engines to new additions to their web pages even though that was not the primary purpose of these systems.

If you've ever waited weeks or months to get your web pages found and indexed you'll know how excited webmasters get when someone discovers a new way to get your web pages found quicker. Well that new way has just arrived in Google Sitemaps and it's a whole lot simpler than setting up an RSS feed or Blog and Ping. If you haven't heard of Blog and Ping it's a means by which it's possible to alert the search engines to crawl your new website content within a matter of hours.

If you're a webmaster or website owner Google Sitemaps is something you can't afford to ignore, even if you're also using RSS and/or Blog and Ping. The reason you should start using Google Sitemaps is that it's designed solely to alert and direct Google Search Engine crawlers to your web pages. RSS and Blog and Ping are indirect methods to alert search engines, but it's not their primary purpose. It works now, but like most things it's becoming abused. Search Engines will find ways to combat the abuse as they've done with every other form of abuse that's gone before. Abusing the search engines is a short term not a long term strategy and in some cases certain forms of abuse will get you banned from a search engines index.

You may also be thinking, don't we already have web page Meta tags that tell a search engine when to revisit a page. That's true, but the search engine spider still has to find the new page first, before it can read the Meta tag. Besides that Meta tags are out of favor with many search engines especially Google, because of abuse.

If talk of search engine spiders leaves you confused, they're nothing more than software programs that electronically scour the Internet visiting web sites looking for changes and new pages. How often the search engine spider alias robot, visits your website depends on how often your site content is updated, or you alert them to a change. Otherwise for a search engine like Google they may only visit a website once a month.

As the internet gets bigger every second of every day, the problem for search engines and webmasters is becoming evidently greater. For the search engines it's taking their search spiders longer to crawl the web for new sites or updates to existing ones.

For the webmaster it's taking longer and becoming more difficult to get web pages found and indexed by the search engines If you can't get web pages found and indexed by search engines, your pages will never be found in a search and you'll get no visitors from search engines to those pages.

The answer to this problem at least for Google is Google Sitemaps.

Google Sitemaps Benefits:

1. Alert Google to Changes and Additions to your Website Anytime You Want
2. Your Website is crawled more Efficiently and Effectively
3. Web Pages are Categorized and Prioritized exactly How You Want
4. Speed up the process of New Website and New Web Page Discovery
5. No Waiting and Guessing to see when Spiders crawl your web pages
6. Google Sitemaps is likely to set the standard for Webpage Submission and Update Notification which will extend the benefits to other Search Engines
7. The Google Sitemaps service is Free

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